New E-marketing Seminar Available for Free at Updated

December 27, 2001
Manager of Marketing and PR
a2z Inc.
Phone: 410-740-9200
Fax: 410-740-9201

New E-marketing Seminar Available for Free at Updated

Columbia, Md. -- "17 Quick Internet Marketing Tips for Show Organizers," a 15-minute slideshow presentation that teaches how to do e-marketing the right way, is now available at the revamped educational website

"17 Tips" is part of a series of seminars for trade show organizers and event planners that outlines how to use technology to better manage and market trade shows, conferences and seminars. The series aims to explain in depth what an online trade show is, how to plan for the implementation of new technology, how to select a vendor, how to fund new technology, and other event technology and e-marketing issues.

Along with the latest seminar, has added plenty of other new content to its pages. There is now a glossary of tech terms, a page of links to tech articles and industry websites, new original articles, and new tips. Visitors can subscribe to receive the biweekly tips by e-mail at the website. Other changes to the website include a brand-new look, the removal of mandatory registration, and an "Ask the Expert" section.

There are plenty of new items at, but the "old" content remains useful. Anyone who wants online registration, e-seminars, an online trade show or conference, or to market their events online should take special note of the case studies and the worksheets available with the planning seminar. They are helpful for defining goals and setting realistic expectations.

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About a2z, Inc.
a2z, Inc. is a leading international developer of online trade shows, marketplaces, conferences and seminars for associations, independent show organizers and other businesses. In 2001, they were named Maryland’s "Best E-business of the Year." The American Heart Association, Hannover Fairs USA, the U.S. Dept. of Commerce, and other show organizers use a2z’s premier product and service, a2zShowTM to help them manage their events online; increase their conference attendance and booth sales; and significantly reduce their administrative, marketing and promotion costs. a2z also produces to educate the event industry about technology that can help them improve customer service or save time and money.